Azzahra, A.S. 2026. Pembelian Impulsif, Buy Now Pay Later (BNPL), dan Konsumerisme: Perspektif Governmentality dalam Masyarakat Digital. Management Studies and Entrepreneurship Journal (MSEJ). 7, 4 (Apr. 2026), 1372–1385. DOI:https://doi.org/10.37385/msej.v7i4.11026.