PERDANASARI, P. R. Strategi Expriential Marketing pada Brand Awareness Toko Alat Tulis Makadata. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 7, n. 4, p. 1413–1431, 2026. DOI: 10.37385/msej.v7i4.10772. Disponível em: http://journal.yrpipku.com/index.php/msej/article/view/10772. Acesso em: 26 apr. 2026.