Sagala AC, Afrizal A, Nasution LE, Manik DEM. Enhancing Consumer Purchase Decisions: The Role of Servicescape, Content Marketing, and Experiential Marketing in Urban Street Food Businesses . IJEDR [Internet]. 2026May4 [cited 2026May10];7(2):91-106. Available from: https://journal.yrpipku.com/index.php/ijedr/article/view/11109