Pengaruh Brand Awareness, Customer Engagement, Dan User Experience Terhadap Customer Inquiry Pada Tahap Awal Digitalisasi Di Instagram Bumi Makaya Cibodas. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 7, n. 1, p. 1173–1181, 2026. DOI: 10.37385/w347g183. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/11977. Acesso em: 4 sep. 2026.