Determinan Keputusan Pembelian Produk Fashion Berbahan Kulit: Peran Digital Marketing, Brand Image, dan Persepsi Harga di Jabodetabek. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 7, n. 6, p. 1267–1283, 2026. DOI: 10.37385/dtvwcy44. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/11745. Acesso em: 24 jul. 2026.