The Influence of Product Quality, Location and Word of Mouth on Purchase Decisions. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 5, n. 1, p. 524–533, 2024. DOI: 10.37385/msej.v5i1.4072. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/4072. Acesso em: 10 jun. 2026.