TANIA, E.; HUTAPEA, J. Y.; MALAU, H. Pengaruh Kredibilitas Influencer, Live Streaming, Dan Ewom Terhadap Purchase Intention Di Tiktok Shop Pada Mahasiswa UNAI. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 7, n. 4, p. 1251–1271, 2026. DOI: 10.37385/msej.v7i4.10939. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/10939. Acesso em: 23 apr. 2026.