FAUZI, M. F.; SIAGIAN, M. Pengaruh Kualitas Produk, Influencer Marketing Dan Customer Reviews Terhadap Keputusan Pembelian Produk Viva Kosmetik Di Kota Batam. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 6, n. 6, p. 218–230, 2025. DOI: 10.37385/msej.v6i6.8768. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/8768. Acesso em: 26 jul. 2025.