WINARSIH, W.; AZZAHRA, F.; AMELIA, D. Analysis Of Factors That Drive Purchase Intention On The Local Brand Careso . Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 6, n. 4, p. 7717–7727, 2025. DOI: 10.37385/msej.v6i4.9104. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/9104. Acesso em: 19 jan. 2026.