AYUNDA, D. G.; PITRIYANI, P.; HARAHAP, N. J. . Pegaruh Persepsi Konsumen, Inovasi, Promosi, Dan Word Of Mouth Terhadap Keputusan Pembelian Pada Café Kendik Rantauprapat. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 5, n. 1, p. 287–295, 2024. DOI: 10.37385/msej.v5i1.2724. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/2724. Acesso em: 18 mar. 2025.