“Pengaruh Experiential Marketing, Word Of Mouth Dan Kualitas Produk Terhadap Keputusan Pembelian Produk PT. Indako Trading Coy Medan”. 2025. Management Studies and Entrepreneurship Journal (MSEJ) 6 (4): 7399-7408. https://doi.org/10.37385/msej.v6i4.8947.