[1]
“Pengaruh Product Bundling, Word of Mouth, dan Brand Awareness Terhadap Repurchase Intention: Kasus Konsumen Kopi Kenangan di Salatiga”, MSEJ, vol. 7, no. 2, pp. 1188–1197, Jan. 2026, doi: 10.37385/msej.v7i2.10203.