Nurivananda, Shahnaz Maulidya, and Zumrotul Fitriyah. “Pengaruh Content Marketing Dan Live Streaming Terhadap Keputusan Pembelian Pada Aplikasi Media Sosial Tiktok (Studi Pada Konsumen Generasi Z @Scarlett_Whitening Di Surabaya)”. Management Studies and Entrepreneurship Journal (MSEJ) 4, no. 4 (June 23, 2023): 3664–3671. Accessed July 13, 2025. https://journal.yrpipku.com/index.php/msej/article/view/2498.