Ikhsan, Anasrul, and Muhammad Zaini. “Pengaruh Harga, Lokasi, Promosi Penjualan Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Konsumen Pada Swalayan Eramart Citown’s”. Management Studies and Entrepreneurship Journal (MSEJ) 5, no. 2 (November 19, 2024): 8922–8932. Accessed July 13, 2025. https://journal.yrpipku.com/index.php/msej/article/view/5716.