1.
Sukma A, Kaniawati K, Oktaviani D. The Influence of Brand Equity, Celebrity Endorsements, and Sales Promotions on Purchasing Decisions Through Purchase Intention . MSEJ [Internet]. 2024Nov.20 [cited 2025Jul.13];5(1):3687-9. Available from: https://journal.yrpipku.com/index.php/msej/article/view/4608