Evaluasi Implementasi Strategi Blue Ocean dalam Mengahadapi Persaingan Pasar Digital. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 6, n. 5, p. 729–735, 2025. DOI: 10.37385/msej.v6i5.9438. Disponível em: https://journal.yrpipku.com/index.php/msej/article/view/9438. Acesso em: 25 may. 2026.